Training that actually fits you.
Answer a few questions. Get a plan built around your goal, schedule and equipment — adapted every week.
4.8 · 2,300+ reviews
From questionnaire to first workout in minutes
How it works
Answer the questionnaire
Goal, days, equipment, injuries — two minutes.
Get your plan
AI-built on proven programming, with food targets.
Train, log, progress
Guided logging; the plan adapts weekly.
Everything you need to train well
One app for the plan, the workouts, the food and the proof it’s working.
A plan built around you, not a template
Your answers become a periodised programme — right split, right volume, right exercises for your kit.
Guided logging
Rest timers, last-time numbers, RPE — tap and go.
Scan your food
Barcode scanning and a UK food database.
See it working
Weight trend, measurements and progress photos.
A real coach, when you want one
Coach+ adds a named human coach in your corner.
Form looked great — bump to 62.5 kg Thursday 💪
Let’s go!
Your plan adapts every week
Miss a session or smash your targets — week 5 won’t look like week 4. That’s the point.
A plan built around you
Guided logging
Rest timers, last-time numbers, tap-and-go sets.
Adapts every week
Miss a session or smash it — week 5 won’t look like week 4.
Real people, real progress
The wall is member-built — tag @fitcoach to be featured.
First plan I’ve stuck to past January. The weekly changes keep it interesting.
“My coach spotted my squat was stalling before I did. Worth every penny.”
Your turn
#fitcoachprogress
Simple pricing. First week on us.
Cancel anytime. 30-day money-back guarantee.
AI Plan
£5.77/ week
billed £25 monthly
- Personalised plan, adapted weekly
- Guided workout logging + rest timers
- Nutrition targets + barcode scanner
- Progress photos, trends and PRs
Coach+
£17.31/ week
billed £75 monthly
- Everything in AI Plan
- Your own named coach
- Weekly check-in reviews + plan tweaks
- Priority chat — replies within 24h
First week on us
AI Plan£5.77 / wk
Personalised adaptive plan · logging · nutrition + scanner · progress
Start free weekCoach+£17.31 / wk
Everything in AI Plan + your own named coach and weekly reviews
Meet the coaches
Coach+ members get a named coach from day one — real qualifications, not influencers.
Aisha Khan
Registered Associate Nutritionist (ANutr)
Leads nutrition programming and weekly check-in reviews. Eight years in weight management clinics.
Ryan Doyle
CSCS · former GB 400m sprinter
Writes the strength templates and progression rules behind every FitCoach plan.
Megan Price
BSc (Hons) Physiotherapy
Keeps plans joint-friendly — reviews every exercise swap and injury flag in the questionnaire.
Questions, answered
No — tell the questionnaire what you've got. Full gym, dumbbells at home, bands, or nothing at all: the plan is built for your equipment, and you can change it any time.
Nothing to feel guilty about. The plan looks at what you actually did, not what was scheduled — after a rough week it automatically deloads and rebuilds momentum, so week 5 never assumes a perfect week 4.
Yes. Upgrade to Coach+ any time in the app and you'll be matched with a named, qualified coach. They see your full training and nutrition history from day one, so nothing resets.
A PDF never changes. FitCoach logs every set, watches your trends, and rewrites next week based on what actually happened — with rest timers, nutrition targets and a barcode scanner in the same app.
Yes — cancel in two taps from your account settings, no calls or forms. You keep access until the end of your billing period, and every plan has a 30-day money-back guarantee.